The Media Literacy Award is no longer administered by Ars Electronica. For information about the competition, please contact the Ministry of Education.

In 2025, Ars Electronica, BMB and OeAD jointly relaunched the prestigious Media Literacy Award and honored innovative creative media education projects from Austrian schools.

Award for media education

The award recognizes particularly innovative and creative educational projects in the fields of media education and digital learning. These can be single class projects or initiatives that span multiple classes and grade levels. Submitted projects should aim to:

• Strengthen the media education discourse in schools;
• Encourage creative and critical engagement with all forms of media;
• Focus on creative learning processes and collaborative work.

The Media Literacy Award aims to encourage the exploration of new teaching methods and resources, as well as the discovery of new content areas by means of a competition for media education in the 21st century.