Animation
Nord Süd deals with two important non-representational painters: Josef Albers and Günther Fruhtrunk. Both have great art-historical relevance and are points of reference to consumer culture and design alike. Fruhtrunk designed the plastic bag for Aldi-Nord, which irrevocably connects him to the brand. Albers’ famous painting, “Homage to the Square,” has surprising parallels to the Aldi-Süd or Hofer logo. Both of the painting-inspired graphics are processed and animated on the façade.
Albers’ famous painting, “Homage to the Square,” has surprising parallels to the Aldi-Süd or Hofer logo. Both of the painting-inspired graphics are processed and animated on the façade.
Biography:
Moritz Laumert (DE) was born in 1988 in Bensberg. He currently lives and works Cologne and Wuppertal. Between 2009-2017 he attended Bergische Universität Wuppertal, and has been at the Academy of Media Arts Cologne since then.
