NeXus Print

NeXus Print / Dai Nippon Printing, Ars Electronica Futurelab - Photo: Patrick Berger

For Innovators / Open Futurelab EXHIBITION / Futurelab Night

Exhibit

NeXus Print

Can XR Co-Creation Drive More Equitable, Impactful Real-World Solutions?

Dai Nippon Printing (JP), Ars Electronica Futurelab (AT)

NeXus Print is an artistic prototype and experimental XR platform for collective imagination and shared storytelling in immersive XR spaces. By enabling people of all backgrounds to co-create experiences in real-time, it opens new ways to express ideas, reflect diverse perspectives, and foster inclusive dialogue. At the NeXus Studio located within Open Futurelab in POSTCITY, visitors are encouraged to engage with NeXus Print as a platform for envisioning futures together and share their experiences. Furthermore, a panel discussion with XR experts discusses the technology’s future potential, focusing on its impact on society.

NeXus Open Research is a collaboration between Dai Nippon Printing (DNP) and the Ars Electronica Futurelab. The project explores how XR technologies can transform the future of print through Art Thinking. The open research examines how XR can enrich print as a medium for communication and collective knowledge-sharing across time and space.

POSTCITY, First Floor, Open Futurelab

  • Photo: Bettina Gangl

    Ars Electronica Futurelab

    The Futurelab is the Ars Electronica’s artistic R&D laboratory and atelier. Together with worldwide partners, the Futurelab strives to create works that reveal the transformative force that emerges when art, technology, and society converge. The goal is to use these works as a catalyst for future innovation and societal change. The outcomes build on the Futurelab’s Art Thinking method, Art Science Research, and Future Impact Creation for experimental, exploratory future prototyping.

  • Dai Nippon Printing (DNP)

    DNP’s XR Communication Business enables people to interact freely across real and virtual worlds, creating new experiences and value. As a trusted printing company, DNP uses expertise in high-resolution imaging, copyright management, authentication, and data processing to integrate and optimize processes. They securely connect real and digital spaces, delivering safe, enriching XR communication without barriers.

Credits

Ars Electronica Futurelab: Patrick Berger, Manuel Dobusch, Daniel Rammer, Raphael Schaumburg-Lippe, Cyntha Wieringa Partner: Dai Nippon Printing (DNP)