From Idea to Ecosystem – lessons from STEAMhouse, Birmingham

Maker Monday X Ars Electronica

Sharon Brunt (UK), Kelly Vero (CH)

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Digital Empowerment, designing with empathy, for a better world

Birmingham’s highly established Maker Monday event teams up with Ars Electronica for a special workshop.

In this interactive session, our amazing special guests Sharon Brunt and Kelly Vero will explore what empathy is and how to use it to design everything from apps, tool and games that are sensitive to users’ needs, and uplift their lives. You will have the opportunity to gauge your own empathy, and go away with a deeper understanding of how you can use it to fuel your creativity.

Sharon Brunt (UK) – Chief Activist & Founder, Be More Girl., LinkedIn, Twitter: @hellobemoregirl, Instagram: @hellobemoregirl
Sharon runs Be More Girl, a social impact consultancy helping brands to serve women and girls better. Sharon is a purpose-driven strategist with three decades of experience in brand, communications and innovation, in both B2C and B2B markets.
Sharon has worked with some of the world’s largest companies, from Unilever to GSK, and on some of the world’s most famous brands, from Maltesers to Mini; as well as many challenger brands and start-ups. A passionate advocate for social and environmental change, Sharon believes in championing women because it’s what the world needs right now.

Kelly Vero (CH) – Twitter: @electricgeisha, Instagram: @electricgeisha, Clubhouse: @electricgeisha
Crafting a career in game development for over 25 years, Kelly has worked on some of the world’s most famous franchises. Working at the top flight of video games has presented an increasing demand for understanding the gamification of concepts in other verticals from fashion and industrial to learning technologies and entertainment. She loves pushing technology to its emergent edge through education, sustainability, and imagination. Kelly works around these verticals to educate, produce and develop the growth of new technologies in a changing world.
Kelly has worked on a wide range of games including the Tomb Raider series, Transformers and Candy Crush, she has worked with Adidas, Fila, Puma and on various LVMH projects for gamified products and services. Kelly invests in small games projects with other games professionals at FinPlay AG.
She is Chief Creative Officer at Dazlus AG: an AR Experience Studio based in Zurich, Switzerland and runs Core Game – a small digital agency specialising in gamification.


STEAMhouse is powered by Birmingham City University, funded by European Regional Development Fund & Arts Council England, in partnership with Eastside Projects.