The project is based on a procedure for measuring the involuntary ocular changes that happen in a group of people, determined according to categories that correspond with the “Ideological Apparatus of State” (Louis Althusser) used by the Cuban Government. The people are submitted to questions that “stress-test” the normal values in order to determine to what extent they reproduce the ideal behaviors internalized by the ideological apparatus.
Project Credits:
- Direction and concept: Yonlay Cabrera Quindemil
- Programming and hardware: Gustavo Viera López, Antonio Serrano Muñoz
- Psychological advisor: Yunier Soca Hernández
- Production and attendance: Yandy Sanabria González
- This project was supported by Studio 21 Grant, Development Center of Visual Arts, Cuba
Biography:
Yonlay Cabrera (Cuba, 1988) has worked as a creative director of multidisciplinary projects based in computational systems since 2013. In 2014, he graduated with a degree in Art History from Havana University, Havana, Cuba. Currently he is studying for a Master’s in Information Design at Tama Art University, Tokyo, Japan, with the support of the Monbukagakusho Scholarship.
http://yonlaycabrera.com/en