Calibeaute/ Salma Ibrahim (EG), Photo: Salma Ibrahim

Calibeaute

Salma Ibrahim (EG)

Calibeaute is an interactive installation that dives into the dark underbelly of toxic beauty standards. Through an interactive physical installation and exhibit, it sheds light on the manipulative tactics employed by the beauty industry, which prey upon our insecurities and coerce us into conforming to unattainable ideals.

Salma Ibrahim (EG)

Salma Ibrahim is a Multimedia Designer who loves exploring. From a young age, she found herself captivated by the world of video games, which sparked a profound love for the art of interaction, storytelling, animation and its power to create immersive experiences.