In a Small Room focuses on two social issues, the first being the problem of poor living conditions in modern metropolitan areas, such as London and Seoul. The demand for housing in large cities, such as London, has greatly increased, but supply has not caught up with demand, a problem that has given rise to a cramped, prison-like residential environment.
The second issue is the dazzling advertising designed to inspire in potential consumers the wish to buy a service. The advertising medium disguises poor living conditions by creating false images to bolster profits. I explore the gap between advertising and reality, producing work intended to have an impact in the real world.
This project uses artificial intelligence, virtual reality, film, a literature review, interviews, and experiments to study how existing images are transformed into visual advertising images. The work has four components: an interactive web application (CycleGAN), films, a VR installation, and a research paper.
Computer scientist: ChanHee Cho
VR technician: Halim Lais
Advisor: Dylan Yamada-Rice, Shelly James, Kevin Walker, Oliver Smith
VR installation assistance: Quincy Cardinale, Peter Green, Joumana Ismail, Naomi Ashworth, Kenneth Lim, Moe Asari
With thanks to the Royal College of Art and IED tutors.
Special thanks to my father, DoHee Jeong, and mother, YongJa Kim, for all their support. Without their love, I could not have done it.