The project immerses visitors in a hypnopompic world of techno-glamour and future panic. In our vibrant shrine to all things Tesla, guests encounter the surreal magic at the crossroads of modern dread and electric dreams. Inspired by Elon Magazine—the only celebrity magazine devoted to the world’s most charismatic oligarch—this two-room installation invites both awe and unease.
In the first room, AI-generated satirical images depict a massive Elon Musk doppelgänger surveying your trembling flesh. Nearby, colorful lenticular prints offer shifting perspectives on the many faces of our electric savior. Are we all Elon? Can you imagine?
The second room throbs with sensual techno-energy: 69 copies of Elon Magazine displayed like sacred relics or luxury goods. A hypnotic soundscape blends with looping video from Gigafactories in Berlin and Austin, ensuring you vibrate with giga-energy while gently lulled between hype and panic.
