Discover how Art Thinking can shift perspectives and serve as a transformative methodology for shaping a better society and economy. This interactive experience guides you through three diverse prototypes created by artists, researchers, and businesses—each exploring ways to engage with the needs of future citizens. You will have the chance to exchange ideas with experienced Art Thinkers, learn about their missions, and engage with their tools.
Photo: vog.photo
Event
Art Thinking Experience
HAKUHODO Inc., Sei-katsu-sha insight R&D Institute (JP), Denise Hirtenfelder (AT)
POSTCITY, First Floor, Art Thinking Lounge
Mi. 3. Sep. 2025
13:00
–
13:30
Fr. 5. Sep. 2025
13:00
–
13:30
Sa. 6. Sep. 2025
13:00
–
13:30
Sprache //
EN
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HAKUHODO Inc., Sei-katsu-sha insight R&D Institute
The Hakuhodo Sei-Katsu-sha insight R&D Institute was established to research, develop, educate, and disseminate Hakuhodo’s strengths and features: the “Sei-katsu-sha Insight,” “Creativity,” and “Brand.” Researchers from diverse backgrounds and specialties, including brand consultants, marketers, designers, copywriters, and technologists, collaborate in co-creative R&D activities.
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Photo: vog.photo
Denise Hirtenfelder
Since 2021, Denise has developed future narratives, concepts, and strategies for participatory prototypes with Ars Electronica Futurelab partners. Using Art Thinking, Future Narrative, and Speculative Design, she transforms ideas into future visions. A Fine Arts graduate from Willem de Kooning Academy, Denise blends art with communication, uniting diverse communities to explore innovation and make complex ideas in art and tech accessible to all.
